Do you think your customers’ data is secure and private in the cloud?

After another leak of private customer data from the tech giant Amazon, this is an important question to ask. 

Amazon recently fired several employees for leaking private customer data to an undisclosed third party. The American tech giant has confirmed the incident, but it is unknown how many customers were affected or how many employee contracts were terminated. This is not the first time this has happened at Amazon. A similar episode happened in 2018, where customer data, including names and email addresses, were exposed.

This incident only goes to further highlight the importance of high privacy and security – and especially when using Internet of Things (IoT) devices. As the number of IoT devices continues to grow on a daily basis and which are able to collect and capture many data points about users, this is why, at Nabto, we are focusing heavily on privacy and security in our P2P IoT platform.

High privacy and security with P2P connections

In a P2P connection, data travels from the end-user client to the IoT device, and the data remains under the user’s control at all times. The data is transmitted directly with end-to-end encryption, as illustrated below.

On the other hand, in a cloud solution, data is stored on the cloud. This means a third party can access the device activity, personal information and monitor user actions, as the data will, potentially, be unencrypted (as the image below illustrates).

Read about the difference between P2P-based IoT and database-driven IoT here

When even a large company like Amazon can be vulnerable to data security breaches, it is even more important to stay on the safe side when it comes to IoT solutions for your customers. One solution to maximize data protection is to choose a direct P2P connection with high privacy and security.